A comprehensive stack of tools, such as fake follower checkers and engagement rate calculators
An influencer marketing agency for full campaigns
In-depth campaign reporting
Unlimited searches
CONS:
Best for nano- and micro-influencers
Limited searches in the free plan
inBeat.co is the best overall influencer marketing tool because it ticks all the boxes:
It’s versatile: You can use this platform to reach all your marketing goals. You can discover influencers, vet their profiles, check their engagement rates, and more. Content creators can even message the platform directly and ask to be included in the database.
Let’s say you want to find creators who discuss natural healing.
Set your filters and target keywords, looking at optimal engagement rates, location, number of followers, and hashtags according to your marketing objectives:
It’s intuitive: inBeat allows you to compare the profiles above easily by displaying the most important metrics. You can add the most relevant influencers to a list and then download that document as a CSV file. You will see the creators' social profiles and email addresses so you can start your influencer marketing program.
It’s comprehensive: inBeat gives you access to millions of influencers worldwide. Besides, this influencer marketing platform offers various other tools to help you plan, monitor, and improve your campaign. Our exhaustive toolkit includes fake follower checkers, engagement rate calculators for different social media channels, mockup ad generators, CPM, ROI and ROAS calculators, and many more.
Let's check one of these influencers’ profiles by adding it to the search field:
You can see the creator’s overall audience score, real and inactive followers, and impressions. This feature ensures you pick genuine influencers and build a successful influencer campaign.
More importantly, you can see how each creator stacks against the platform’s average.
Now let’s say you want to hire this creator but are unsure of the costs involved. Well, inBeat’s Instagram Money Calculator will show you potential prices for different types of collaborations.
Add this creator’s profile address in the search field and watch the magic happen:
Notice that inBeat allows you to adjust the number and types of content, from Instagram stories to posts and reels. And you can also see the influencer’s latest performance to maximize your budget.
You can also calculate your influencer marketing campaign's spending and estimate your results by adjusting variables such as:
