INFLUENCER MARKETING

Top 18 Performance Creative Agencies in NYC for 2024 and Beyond

Alexandra Kazakova

By Alexandra Kazakova
17 min READ | May 28 2024

Table of contents

Struggling to find the best performance creative agencies in NYC? It’s hard to know which agency will deliver the results you need.

The right agency can transform your brand with creative, high-impact campaigns.

You’re on the right page to solve this problem.

  • A comprehensive list of top-performing creative agencies in NYC.
  • Industries these agencies specialize in.
  • Key services offered by each agency.
  • Notable clients that they have worked with.

Discover which agency aligns with your needs. Keep reading to find your perfect creative partner.

TL:DR: Top Performance Creative Agencies in NYC

  1. inBeat: inBeat, the best overall performance creative agency in NYC, specializes in scalable and personalized campaigns. They lower down CPAs by creative testing and partnering with top-tier content creators, ensuring high engagement and conversion rates.
  2. Socium Media: Socium Media is a performance creative agency driving sustainable growth with high-performing creatives. Their rapid concept iteration ensures precise ads that boost conversions. You benefit from creative strategies, swift production, tailored testing, and comprehensive solutions.
  3. Character: Character combines creative strategies with data-driven insights to enhance brand messaging and achieve high ROI. Their branding and performance marketing integration delivers creative storytelling, reduced acquisition costs, transparent analytics, and flexible services.
  4. Amsive: Amsive maximizes ROI through innovative customer acquisition and engagement solutions. They leverage comprehensive audience data and expertise to provide data-driven strategies, digital media enhancement, personalized direct marketing, and actionable analytics.
  5. Jane Creative: Jane Creative specializes in digital marketing and e-commerce consulting for DTC brands. Their hands-on approach drives measurable growth through tailored strategies, social media enhancement, expert guidance, and responsive service.

What is a Performance Creative Agency?

A performance creative agency specializes in developing dynamic marketing strategies that capture attention and drive results.

Think of it as your secret weapon in crafting campaigns that resonate deeply with your target audience.

With a performance creative agency, you receive the benefits of both imaginative creativity and rigorous performance metrics, ensuring every campaign is creative and achieves your business goals.

This approach lets you engage your audience effectively, turning potential leads into loyal customers.

Benefits of Hiring a Performance Creative Agency in NYC

  • Expertise in niche marketing: You get specialized knowledge and skills tailored to your industry's needs.
  • Access to advanced tools: They provide the latest marketing technologies and data analytics platforms.
  • Innovative creativity: Their creative teams deliver fresh and compelling content that stands out.
  • Scalability: You can easily scale your campaigns up or down based on your business needs.
  • Cost-efficiency: Avoid the overhead costs associated with maintaining an in-house team.
  • Quick adaptation to trends: They stay ahead by swiftly adapting to the latest marketing trends and changes.
  • Comprehensive strategies: Benefit from a holistic approach that integrates various marketing channels for maximum impact.

A Deep Dive into Each Top Performance Creative Agency in NYC

1. inBeat

inBeat is a performance creative agency recognized for helping online brands meet their creative needs with scalable solutions.

They offer personalized advertising campaigns managed by a dedicated agent, making it easier for brands to scale marketing efforts.

Their partnerships with top-tier content creators ensure high-quality content that drives engagement.

With inBeat, you can tap into expert TikTok and Instagram ads, as well as user-generated content, to boost your brand’s online presence and create lasting impact in the competitive NYC market.

One of their clients, American Dairy, sought to engage the Gen Z demographic with the #Gotmilk challenge on TikTok, aiming to build brand awareness in a way that resonated with a generation known for its skepticism towards traditional advertising.

Challenge:

  • The main challenge was to capture the attention of Gen Z, a demographic that often distrusts conventional advertising methods. American Dairy needed a strategy that engaged this group and spread awareness while maintaining brand safety.

Solution:

  • To address this, inBeat Agency developed a campaign that leveraged influential young opinion leaders among the Gen Z demographic. These leaders participated in the #Gotmilk challenge, creating authentic and relatable content. The strategy was focused on maximizing reach and engagement across the Northeast of the U.S., where the campaign could leverage regional familiarity and relevance.

Campaign Results:

  • The campaign successfully engaged young athletes as influencers, resulting in:
  • Over 250,000 views
  • 10,000 likes
  • Broad participation in the #Gotmilk challenge.

This approach not only effectively increased awareness of the #Gotmilk challenge but also did so in a manner that was safe and appealing to the target audience, enhancing brand perception and engagement among Gen Z consumers.

Industries: Mobile Applications, CPG and DTC brands, Retail, eCommerce, Agencies, Fashion, Food, B2B

Notable clients: New Balance, Deux par Deux, Linktree, Hopper, Nissan, Disney, Hurom

Key services:

  • Performance Creative Marketing
  • Social Media Advertising
  • UGC Creation
  • TikTok and Instagram Marketing & Advertising
  • Micro-Influencer and Nano-Influencer Marketing
  • Paid Advertising

Reason to work with inBeat: Their scalable paid creative services and dedicated personalized campaigns ensure high engagement and extensive reach for your brand.

2. Socium Media

Socium Media is a performance creative agency that drives sustainable growth through high-performing creatives.

They stand out with their rapid concept iteration to achieve precise creatives that boost conversions.

You gain from their innovative strategies that transform data into actionable insights.

Their swift creative production turns concepts into engaging, conversion-focused ads.

They offer tailored creative testing to optimize campaigns. You benefit from comprehensive solutions, from ideation to execution, ensuring your goals are met.

Industries: Retail, eCommerce, Technology, Healthcare, Finance, Jewelry

Notable clients: Catbird, VINCE., Modern Age

Key services:

  • Creative strategy
  • Creative production
  • Creative testing
  • Data-driven insights

Reason to work with Socium Media: Socium Media's expertise in converting data into effective creative strategies ensures your campaigns achieve maximum impact and ROI.

3. Character

Character is a performance branding agency that combines innovative strategies with data-driven insights to enhance brand messaging and achieve high ROI.

Their unique approach lies in their integration of branding and performance marketing.

You benefit from their creative storytelling that converts prospects into loyal customers.

They reduce your customer acquisition cost through strategic media buying.

You get transparent analytics and insights for informed decision-making.

They will help you reach your business goals with flexible services that adapt to your needs.

Industries: eCommerce, Consumer Goods, Health & Wellness, Technology, Finance

Notable clients: Milk Bar, Bearaby, Cadence, Eight Sleep, Canopy

Key services:

  • Creative storytelling
  • Strategic media buying
  • Data analytics
  • Content creation

Reason to work with Character: Character excels at merging branding with performance marketing, ensuring your campaigns effectively attract and retain customers.

4. Amsive

Amsive is a data-led performance marketing agency that maximizes ROI through innovative customer acquisition and engagement solutions.

Their unique value lies in their comprehensive audience data and expertise.

You benefit from their data-driven marketing strategies that transform growth opportunities.

Their digital media strategies enhance your online presence.

You get personalized direct marketing that drives targeted responses.

Their advanced analytics offer actionable insights to optimize and create successful campaigns.

Industries: Healthcare, Financial, Insurance, Retail + Consumer Goods, Senior Living, Education, B2B

Notable clients: Trip Advisor, Heineken, Forbes, Microsoft

Key services:

  • Data-driven marketing strategies
  • Digital media
  • Direct marketing
  • Advanced analytics

Reason to work with Amsive: Amsive combines human ingenuity with data insights, ensuring exceptional results and sustainable growth for your business.

5. Jane Creative

Jane Creative is a performance marketing agency specializing in digital marketing and e-commerce consulting for DTC brands.

Their unique value lies in their hands-on approach and deep understanding of brand and audience dynamics.

You benefit from their ability to drive measurable growth through tailored strategies.

Their digital marketing services also include enhancing your social media presence and converting engagement into sales.

You get expert guidance on navigating digital complexities.

Their responsive service ensures your needs are always met.

Industries: eCommerce, Health & Wellness, Consumer Goods, Fitness, Home & Garden

Notable clients: Catrice Cosmetics, Splits59, Hair Club, Barry's Bootcamp

Key services:

  • Digital marketing
  • E-commerce consulting
  • Social media management
  • Brand strategy

Reason to work with Jane Creative: Jane Creative's expertise in DTC brand marketing ensures your business achieves sustained growth and increased market presence.

6. Collective World

Collective is a performance marketing agency dedicated to achieving growth through wide range of sustainable digital media solutions.

They stand out by leveraging the latest green AdTech platforms to track and minimize the carbon footprint of media campaigns.

You can access tailored audience insights and planning tools to optimize your brand’s positioning.

Their expertise in paid social ensures your ads on Meta, TikTok, YouTube, and LinkedIn are effective.

Benefit from their certified Google Partner status, enhancing your PPC and Performance Max campaigns.

Their SEO strategies drive long-term growth by turning browsers into conversions.

Experience transparency and brand safety with their sustainable programmatic AdTech platforms.

Industries: Technology, Automotive, Consumer Goods, Finance, Healthcare

Notable clients: Mercedes-Benz, Unilever, Avis, Victorinox, NHS

Key services:

  • Media Planning & Strategy
  • Paid Social
  • Paid Search
  • SEO
  • Programmatic
  • Influencer Marketing
  • Digital Experience
  • Connected TV
  • Measurement

Reason to work with Collective: Collective combines sustainability with innovative technology to drive growth, ensuring your campaigns are both effective and environmentally responsible.

7. Clectiq

Clectiq is a New York-based performance marketing agency focused on driving growth with tailored digital strategies.

They differentiate themselves through a data-driven approach to optimizing ROI for their clients.

You will benefit from their expertise in paid advertising, ensuring your campaigns on search and social platforms are optimized for performance.

Their digital marketing strategies include SEO services that improve your website's visibility and organic traffic.

With conversion rate optimization, you can maximize revenue by enhancing user experience. Their flexible, results-oriented approach meets your unique business needs.

Industries: eCommerce, SaaS, Lead Generation, Healthcare, Finance

Notable clients: Manhattan Buyers New York, Greg Yuna, Metropolitan College of New York

Key services:

  • Paid Advertising
  • Search Engine Optimization
  • Conversion Rate Optimization
  • Performance-Based Marketing
  • Digital Consulting

Reason to work with Clectiq: Clectiq’s customized marketing solutions and commitment to ROI ensure your business scales effectively and efficiently.

8. Acronym

Acronym is a global search and performance marketing agency with a wide range of creative services headquartered in NYC.

They excel at integrating patented technology with expertise in search and performance marketing to drive client success.

You benefit from their data-driven approach, ensuring your digital channels deliver measurable results.

Their search optimization maximizes your brand's visibility and impact.

Their digital marketing services include media planning and strategy to reach your target audience effectively.

Their expertise in online marketplaces enhances your e-commerce performance.

Industries: Technology, Finance, Healthcare, Retail, Travel

Notable clients: SAP, PayPal, Fairmont Hotels, HP, Scotts

Key services:

  • Search Engine Optimization (SEO)
  • Pay-Per-Click (PPC) Advertising
  • Social Media Marketing
  • Media Planning & Strategy
  • Analytics

Reason to work with Acronym: Acronym’s blend of patented technology and industry expertise ensures comprehensive, data-driven marketing solutions for sustained growth.

9. Socialfly NY

Socialfly is a creative agency in NYC specializing in social-first content that captures the audience's attention.

They stand out by transforming the traditional creative process with their open-minded and collaborative approach.

You will easily reach your business objectives with their unique storytelling techniques that enhance brand narratives.

Their production capabilities ensure high-quality visuals and impactful content, ensuring a positive impact on customer experience.

With expertise in animation, they bring dynamic elements to your digital marketing campaigns.

Their illustration and animation services add unique visual elements to your campaigns.

Industries: Beauty, Fashion, Health, Food & Beverage, Technology, eCommerce, Retail

Notable clients: Discovery, Conair, SlimFast, Bio-Oil, Il Makiage

Key services:

  • Social-First Content Creation
  • Art Direction
  • Full Production (Photoshoots & Video Shoots)
  • Graphic Design
  • Illustration & Animation
  • Creative Strategy

Reason to work with Socialfly: Socialfly’s expertise in creating captivating and data-driven social content ensures your brand stands out and engages effectively with your audience.

10. RIOT

RIOT is a creative agency and production studio based in NYC, known for blending innovative creativity with cutting-edge technology.

You will benefit from their creative solutions and ability to produce engaging video content that boosts brand visibility.

Their data-driven strategies ensure your campaigns are optimized for performance.

Their team of experts will streamline processes to deliver high-quality results efficiently.

Their sustainability efforts align with modern values, reducing the environmental impact of your projects.

Industries: Fashion, Beauty, Technology, Entertainment, Sports

Notable clients: Coach ТН, Clinique, Tiffany & Co., Nutrafol

Key services:

  • Creative Direction
  • Production
  • Animation
  • Post Production
  • Brand Identity

Reason to work with RIOT: RIOT’s fusion of creative ingenuity and technological innovation delivers captivating, sustainable results that resonate with modern audiences.

11. Quirk

Quirk is a Brooklyn-based creative video advertising agency known for crafting results-driven campaigns.

They stand out by delivering big agency creativity in a small agency package.

You will benefit from their ability to produce engaging video content that boosts brand visibility.

Their data-driven strategies ensure your campaigns are optimized for performance.

Quirk’s streamlined processes deliver high-quality results efficiently.

Their expertise in various industries means tailored solutions for your specific needs.

Industries: Direct-to-Consumer, Food & Beverage, Beauty, Apparel, Health & Wellness, Finance, Technology, Education, FemHealth

Notable clients: Bespoke Post, Blueland, Boxed, Burrow

Key services:

  • Video Production
  • Brand Campaigns
  • Performance Marketing
  • Content Creation
  • Creative Strategy

Reason to work with Quirk: Quirk’s blend of creativity and performance-driven strategies ensures impactful, results-oriented campaigns that resonate with your audience, making them an excellent choice for your brand.

12. Premiere Creative

Premiere Creative is a full-service digital marketing agency in NYC and NJ specializing in data-driven business-building strategies.

They differentiate themselves by focusing on customized marketing plans tailored to each client's needs and goals.

You will benefit from their innovative solutions in website design, ensuring a seamless customer journey.

Their Amazon and Walmart advertising services boost your online marketplace presence.

Your website's visibility and organic traffic will improve with effective SEO tactics.

Their PPC campaigns on Google and Facebook maximize your ad spend.

Industries: Healthcare, eCommerce, Food Service, Education, Construction

Notable clients: HexClad, Shoreline Pools, Urban Planet, CATES, Nuvana

Key services:

  • Website & Shopify Design
  • Amazon & Walmart Advertising
  • SEO
  • PPC Advertising
  • Social Media Marketing

Reason to work with Premiere Creative: Premiere Creative’s tailored approach to marketing strategies ensures your business thrives in a competitive digital market.

13. Voy Media

Voy Media is a performance-based full-service advertising agency in NYC known for crafting data-driven and creative marketing strategies.

They stand out by combining high-volume creative testing with in-depth analytics to optimize creative campaigns.

You benefit from their innovative solutions for Facebook and Instagram ads, ensuring your campaigns are effective and targeted.

What makes time an ideal choice for you is their custom audience analysis that maximizes ad reach.

Voy Media’s dedicated account management provides personalized strategy and support.

Their creative studio delivers high-quality visuals and original content, which makes them an ideal choice.

Industries: eCommerce, Health & Wellness, Technology, Fashion, Pet Care

Notable clients: Paw.com, Brilliant Pad, Ketorecipe, Trinity Hills Co, Big Life Journal

Key services:

  • Facebook & Instagram Ads
  • Creative Studio
  • Retargeting
  • Custom Audiences
  • Analytics & Reporting

Reason to work with Voy Media: Voy Media’s data-driven approach and creative expertise ensure your campaigns achieve maximum impact and ROI.

14. Mason Interactive

Mason Interactive is a performance-driven digital marketing agency based in NYC and NC.

They distinguish themselves though digital solutions like integrating data, creativity, and technology to drive client growth.

You will benefit from their comprehensive approach to paid media, ensuring effective advertising on platforms like Google, Facebook, and Amazon.

Their range of services includes lifecycle marketing strategies that enhance customer engagement through email and SMS.

With SEO services, your website's visibility improves, driving organic traffic.

Their omnichannel strategies ensure cohesive brand messaging.

Industries: eCommerce, Education, Beauty, Fashion, Consumer Packaged Goods, B2B, CPG

Notable clients: Dagne Dover, G-Shock, Alexis Bittar, Oars + Alps, The Culinary Institute of Americ

Key services:

  • Paid Media
  • SEO
  • Lifecycle Marketing (Email & SMS)
  • Social Media
  • Creative Strategy

Reason to work with Mason Interactive: Mason Interactive’s holistic and data-driven strategies ensure tailored solutions that deliver measurable growth and success for your business.

15. QNY Creative

QNY Creative is an award-winning boutique agency in NYC, specializing in innovative marketing and design.

They combine a creative, insights-driven approach with interdisciplinary expertise to elevate brand presence.

They will help you reach your marketing goals with their strategic branding that resonates with target audiences.

Their packaging design enhances product appeal and consumer engagement.

With their digital and social media strategies, your online presence is optimized.

Their creative content captivates and retains audience interest.

Industries: Hospitality, Food & Beverage, Beauty, Luxury Goods, Lifestyle

Notable clients: Pomì, Urbani, Sel:pH, Tao Sushi Box

Key services:

  • Branding
  • Packaging Design
  • Web Design & Development
  • Social Media Marketing
  • Content Creation

Reason to work with QNY Creative: QNY Creative’s award-winning design and strategic approach ensure your brand stands out with compelling, effective marketing solutions.

16. Repindia

RepIndia is a leading creative marketing agency in NYC, renowned for crafting unique, impactful marketing strategies.

They stand out by integrating creativity with data-driven insights to elevate brand engagement.

You will benefit from their innovative digital advertising campaigns that effectively reach your target audience.

Their marketing team has an audience-centric approach that tailors campaigns to specific demographics, maximizing impact.

RepIndia’s content creation attracts and retains your audience with strategic, engaging material.

Their video production services deliver high-quality, engaging content cost-effectively.

Industries: eCommerce, Technology, Travel, Medical, Health & Wellness

Notable clients: Kajaria, Anita Dongre, Yourspace, Goodness.me

Key services:

  • Digital Advertising
  • Audience-Centric Campaigns
  • Content Creation
  • Video Production
  • SEO

Reason to work with RepIndia: RepIndia’s fusion of creativity and data-driven strategies ensures your brand achieves remarkable visibility and engagement in the digital space, making them an ideal choice for your business.

17. Rhythm Agency

Rhythm is a digital marketing agency that creates effective brand experiences through data-driven advertising strategies.

They stand out by integrating web and mobile development with comprehensive marketing solutions.

Their expertise in crafting engaging web and mobile applications that enhance user experience will benefit you.

Their SEO strategies improve your website’s visibility and organic search performance.

With targeted email marketing, you can enhance customer engagement and retention.

Their content creation ensures consistent, high-quality messaging across all platforms.

Industries: Healthcare, Finance, Automotive, Consumer Goods, Technology

Notable clients: Acura, Avis, Sunsweet

Key services:

  • Web & Mobile Development
  • SEO
  • Email Marketing
  • Content Creation
  • Media Planning & Buying

Reason to work with Rhythm: Rhythm’s comprehensive and data-driven approach ensures your brand’s digital presence is impactful and drives business growth.

18. Havas New York

Havas New York is a creative agency that blends meaningful creativity with strategic insights to drive brand success.

They stand out as a Certified B Corp, balancing people, planet, and profit.

You will benefit from their comprehensive brand strategy, ensuring effective market positioning.

With their innovative tech solutions, you will easily overcome marketing challenges as your digital presence will be optimized.

Their creative content enhances audience engagement and brand loyalty.

Industries: Finance, Healthcare, Consumer Goods, Technology, Entertainment

Notable clients: IBM, Wells Fargo, BNY Mellon, NewYork-Presbyterian, Keurig

Key services:

  • Brand Strategy
  • Customer Research
  • Content Creation
  • Digital Commerce
  • Performance Marketing

Reason to work with Havas New York: Havas New York’s blend of creativity, strategic insight, and commitment to sustainability ensures impactful and responsible brand growth.

Key Factors in Choosing a Performance Creative Agency in NYC

  • Industry expertise: Ensure the agency has experience in your specific industry. Look at their past campaigns and client portfolios. This helps guarantee they understand your market and audience.
  • Proven results: Check their track record for delivering successful campaigns. Ask for case studies or references. This ensures they can achieve the performance metrics you need.
  • Creative capabilities: Evaluate their creative portfolio. Look for innovation and originality in their work. This ensures your campaigns will stand out and engage your audience.
  • Technical proficiency: Confirm they use advanced tools and technologies, including data analytics and performance tracking platforms. This guarantees accurate measurement and optimization of your campaigns.
  • Transparent communication: Ensure they provide clear and regular updates. Look for an agency that values your input and collaboration. This fosters a productive and transparent partnership.
  • Flexibility and scalability: Choose an agency that can adapt to your changing needs. Check if they can scale campaigns up or down as required. This ensures they can grow with your business.
  • Client testimonials: Look for positive feedback from past clients. Read reviews and ratings on trusted platforms. This provides insights into their reliability and client satisfaction.

Wrapping Up

This article has covered the top 18 performance creative agencies in NYC, highlighting their unique strengths and services.

You also learned about the benefits of hiring these specialized agencies and key factors to consider when choosing one.

These agencies offer significant advantages like industry expertise, proven results, and innovative creativity. Their specialized skills and tools can drive your business growth effectively.

While each agency has unique strengths and everyone’s needs differ, inBeat stands out as the best overall.

They offer unmatched audience insights, effective influencer campaigns, and robust performance tracking.

Remember, the right agency depends on your specific needs. Consider your goals and you'll find the perfect partner to drive your success.

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